The internet is no longer just a tool; it’s the lifeblood of a successful businesses, an integrated part of modern life. Failing to properly plan, execute, and manage your online presence is an critical mistake – no matter your industry.
By definition, a business should meet the needs of it’s customers. But these needs continue to become more difficult to evaluate, meet, and manage, especially for smaller business.
As if that wasn’t enough, advertising costs have steadily increased*. In the wake of these rising prices and changing consumer behaviour, improving ad spend and SEO are no longer able to shoulder the burden of a business’s needs.
From digital ads to social media, businesses often use traditional, generic strategies. If you’re in need of a marketing upgrade,